Looking Forward To a Brand New Year

O Street Inksters Chrsitmas mailer (Party hat)

We have begun to roll out a new identity for Scotland-based Law firm Inksters to reflect their place in the legal market as forward thinking lawyers. But more on that later. To celebrate the launch we designed this unique mailer to get people talking and help Inksters stand out in the Christmas mail and we’ve been amazed at the response.

Recipients were invited to join the celebrations and submit their hat photos and the firms’ founder Brian Inkster has created a blog to showcase the results which feature everything from a turkey to a highland cow. You can see the photos and some of the twitter discussion at www.inksterschristmashats.com

And here are some of our favourites from the submissions so far, starting with ‘mister’ the cat…

Many thanks to DCI who did an excellent job of a tricky print brief, and of course to Brian and everyone at Inksters for running with a fairly mad-hat concept

Book Shelf highlighting Counter Print Animal Logos Book featuring CUB Studio Bear logo designed by O Street on the spine.

Books are dead, long live books!

Counter-Print has just published a beautiful book of Animal Logos. Even if we didn’t feature (ahem… on the spine), we would probably have bought this one anyway. Great design publisher and cute animals — how could we not? The logo...
GFF24 20th anniversary Branded Campaign by O Street Glasgow

GFF24 Film Picks

Oh, it’s a special one… Glasgow Film Festival celebrates its 20th year! We’ve been talking about the GFF24 programme in the studio for months, so as is tradition, here are our picks for 2024!   Kevin – Love Lies Bleeding...

What does Brand Strategy actually mean?

Many people talk about brand strategy, but what does it actually mean? Choose the recipe before buying the ingredients You could say that a brand strategy is a recipe for your business, it tells you: what ingredients you need to...

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