A company based in the Philippines, futureperfect are experts in improving English and communication skills across all aspects of a business. They have recently expanded, opening a new Hong Kong office to serve an increasingly international client list and needed an identity to match the international outlook.

We focussed on an international symbol of communication and speech–the speech bubble–to create a mark that will be understood in most cultures. We also developed a brand pattern and kit of parts so that they can apply their brand quickly without the need for lots of imagery.