Stewart Brewing

Repackaging an old reliable

Established craft beer artisans Stewart Brewing came to O Street for a rebrand with punch and colour. We gave them just that.

O Street Packaging Brand Design Stewart Brewing Hollyrood Pale Ale Can

Stewart was looking to create a unique visual style that would be instantly recognisable on the shelves while staying true to their Scottish roots.

O Street Packaging Brand Design Stewart Brewing Stewart's Lager Craft Lager BottleO Street Packaging Branding Design Stewart Brewing Small Van Wrap

The main challenge we faced was crafting a stand out brand for a well loved and firmly established brewery. We needed to introduce Stewart to a new cohort of customers without alienating their current craft lovers.

O Street Packaging Branding Design WorkshopO Street Packaging Branding Stewart Brewing Contemporary Tartan Design Animation

After sitting down with the Stewart team to find out what mattered to them, we began crafting the new look. The Stewart brand is proudly Scottish, so we created a series of deconstructed tartan weaves to use as patterns across the packaging.

O Street Packaging Brand Design Stewart Brewing Skeleton Blues Hazy IPA CanO Street Packaging Brand Design Stewart Brewing Small Giant American Pale Ale Can

A clean, monoline logo and icon set provide crisp contrast to the energy of the pattern work.

O Street Packaging Brand Design Stewart Brewing Multipack Cans 2 Person O Street Packaging Branding Stewart Brewing Van Wrap DesignO Street Packaging Branding Stewart Brewing Lorry Tarpaulin Design

From delivery trucks to the boxes it arrives in, we helped Stewart ship their beer in  style  to customers old and new.

O Street Packaging Brand Design Stewart Brewing Radical Road Trip American Triple Hopped IPA Can

O Street gave us a fresh look that really stands out on the shelves yet still feels true to who we are as a company. We love the branding and it all came together so well!”
– Jo Stewart, Co-Owner of Stewart Brewing

All product photography by Peter Dibdin

Reportage  photography by  Cameron Prentice

We are an independent design studio, applying craft and hard work to drive your brand in the right direction.

If you’re interested in working with us we’d love to hear your story.